What Is Branding?

interchangeably = in a way to be exchanged with each other without making any difference or without being noticed

identity design = the combination of visual and content choices that represent your company's personality typography = the fonts used for headlines, body text, and other text elements set the record straight = to write or say something in order to make the true facts known gut feeling = an instinct or intuition in a sense = sort of corralled = gathered and controlled pitch = a brief speech that outlines the idea or a product, service, project, or business sign off on it = to formally approve or agree to something tag line = a catchphrase or slogan, especially as used in advertising, or the punchline of a joke greenlight = giving permission to go ahead with (a project) articulate = to express (an idea or feeling) fluently